The Five Key Elements of a Persuasive Tag Line

Guest Post by Kristina Keats

So what is a tag line?  It is a pithy message that defines your campaign. Before you design any literature, write any speeches, or in any way market yourself, you should have a tag line that works for you.  If it is good, it should be easy to remember and easy for you to explain your ideas and platform as it relates to your tag line. Continue reading

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Time, Money and People CW 77

Time, People, and money



Time, money, and people- the three essentials of any political campaign, regardless of size or location. If you are thinking about running for local office, then this is an important podcast just for you! Learn how to make the most of the time, money, and people that you have in order to win your election. Continue reading

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Research for a Political Campaign CW 76

Research for a Political Campaign



Learning how to do research for a political campaign is a must if you want to run for local office. Whether you are running a campaign by yourself or on a slate, knowing how to research your opponent or opponents and yourself can make all of the difference between winning and losing. Continue reading

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