Good Data Big Data for Political Campaigns with Peter Anderson CW 56

Good Data, Big Data



My special guest today is Peter Anderson of Cobalt Media Group. They are a database house that has over 165 million voters on file! Talk about a lot of lists to buy! If you have ever been interested in how to use data for political campaigns, then this is the podcast for you!

I am really excited to have Peter join me today to discuss all things data lists. Peter has a wealth of knowledge and experience to share with us. Join us as we discuss how good data lists can help your political campaign for local office. Continue reading

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Good Data Big Data for Political Campaigns with Peter Anderson CW 56- transcript

Good Data Big Data

 

John Tsarpalas: Something that is both an art and a science in politics is figuring out who you are going to approach with your mail, with your phone calls, with your email, and with your door knocks. What are you going to talk to them about?

There’s been an industry that has been around for a long time. These are people that supply lists. Lists are extensive and deep. So today on Commonwealthy #56, it is Good Data, Big Data for Political Campaigns with Peter Anderson of Cobalt Media Group. Continue reading

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